Luxury brand management a world of privilege
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| Main Author: | |
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| Corporate Author: | |
| Other Authors: | |
| Language: | English |
| Edition: | Second edition. |
| Subjects: | |
| Online Access: | Link to e-book |
| Item Description: | Chapter 4: The Power of the Luxury Brand. |
| Physical Description: | 1 online resource. |
| Published: |
Singapore ; Hoboken, NJ :
John Wiley & Sons,
[2012]
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| ISBN: | 9781118171776 (electronic bk.) 1118171772 (electronic bk.) |